If māmā drinks, pēpi drinks
Alcohol reaches pēpi during pregnancy and through breast milk. Even small amounts can harm brain development, learning, behaviour, and health. These effects can last a lifetime, but they are completely preventable.
Stay informed. Keep māmā & pēpi safe.
Myth Vs Fact
Myth: A little bit won’t hurt.
Fact: Even small amounts of alcohol pass directly to your pēpi through the placenta or breast milk. This can affect their brain, body, and development. There’s no safe amount at any stage of pregnancy or breastfeeding.
Myth: It’s okay to drink in the second or third trimester because the baby is mostly developed.
Fact: Alcohol can harm brain development throughout pregnancy, and the brain continues to develop significantly during the later stages of gestation.
Myth: The placenta filters out alcohol.
Fact: The placenta does not filter out alcohol, it allows it to pass through to the baby.
Myth: Some types of alcohol are safer than others.
Fact: All types of alcoholic drinks, including beer, wine, and spirits, can be harmful to a developing baby.
Myth: "Pumping and dumping" helps eliminate alcohol from breast milk.
Fact: "Pumping and dumping" does not reduce alcohol levels in breast milk. Time is the only thing that reduces alcohol levels in both blood and breast milk.
Help us keep māmā and pēpi safe - share this information with your friends & whānau.
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